Chelsea unveil new home kit for 2025/26 season

The design features a traditional royal blue strip adorned with a textured print, paying homage to iconic landmarks such as Chelsea Town Hall

Chelsea Football Club have unveiled its new kit for the 2025/26 season, drawing heavily on the rich architectural heritage of London.

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The design features a traditional royal blue strip adorned with a textured print, paying homage to iconic landmarks such as Chelsea Town Hall.

This innovative approach underscores the club’s deep connection to its home city and celebrates London’s cultural landscape.

Manufactured by Nike, the kit has been aptly branded ‘Our House,’ referencing the classic song by the English ska band Madness.

Graham ‘Suggs’ McPherson, the band’s lead singer and a passionate Chelsea supporter, plays a prominent role in the club’s promotional video.

The campaign also features celebrity fans including Central Cee and Ife Ogunjobi, emphasizing the kit’s cultural significance and community spirit.

The choice of London landmarks as inspiration is particularly meaningful amid ongoing discussions about the club’s future home stadium.

Recent comments from co-owner Todd Boehly have sparked speculation about potential changes, as the club faces challenges with plans to renovate Stamford Bridge.

Issues such as planning permission hurdles and limited surrounding real estate have prompted talks of relocating to a new site near Earl’s Court.

Despite the uncertainty, Boehly has indicated that any move away from Stamford Bridge is unlikely to occur before 2042.

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This timeline provides some reassurance to supporters, reaffirming the club’s commitment to its historic home while also acknowledging future possibilities. The new kit symbolizes this blend of tradition and forward-looking ambition.

Kwame Bediako

Kwame Bediako

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